«In 1970 the economist and Nobel laureate Milton Friedman called corporate social responsibility “hypocritical window dressing,” saying that businesspeople inclined toward it “reveal a suicidal impulse.” How times have changed. Some executives still take a Friedmanesque view, but most accept social and civic responsibilities as indispensable to doing good business; their enterprises won’t survive if those responsibilities are ignored». Continue na HBR online,
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